Android creator launches a phone of his own

 
Related

PCs shine again, but for how Long?

technology
314 points



Most recent

Fernando Simón explica por qué se dispararán los contagios de Covid este verano

NOTICIAS-ETF
60 points

Colombianos diversifican inversiones, ante escenarios económicos y sociopolíticos adversos

Image Press
40 points

Simplemente Gracias, la nueva apuesta de LOS TRI-O por la música romántica

TECH2022
26 points

Modelos de Cat phones acumulan 49 premios en 10 años

Comms1
32 points

Hallan en la Antártida superbacterias capaces de generar nuevas enfermedades

NOTICIAS-ETF
22 points

DistroTV eleva su oferta de canales a más de 270

Comms1
14 points

Un virólogo del CSIC vaticina cada cuánto tiempo habrá que vacunarse contra el Covid-19

NOTICIAS-ETF
234 points

Tomar fotos haciendo pintura

El diario de Enrique
34 points

Johnson Controls fortalece la seguridad del sector bancario en América Latina

TECH2022
44 points

Hablamos de COVID-19 y sus variantes: El riesgo de muerte se triplica en los pacientes no vacunados

NOTICIAS-ETF
136 points
SHARE
TWEET
Essential, a company founded by Andy Rubin, the "father of Android," on Tuesday pulled off the wraps on a new high-end smartphone. The Essential Phone, priced at US$699, includes radios for connecting to all major U.S. carriers.

Android creator launches a phone of his own

The unit has an almost edge-to-edge display (there's a bit of bezel at the bottom of its screen) that wraps around the 8-MP selfie camera at the front. Built around a Qualcomm Snapdragon 835 processor, the Essential Phone comes with 4 GB of RAM and 128 GB of storage. For durability, the phone has a titanium and ceramic body, which allows it to survive drops with nary a blemish, according to the company.

Magnetic Accessories:

Accessories can be added to the phone via a magnetic connector on its backside. Two accessories are included with the unit -- a 360-degree camera and a charging dock. Also on the phone's back is 13-MP dual sensor camera. Unlike other phones with dual-sensor cameras, which use the second sensor to take telephoto pictures or create bokeh effects, Essential uses its second sensor to boost low-light performance.

Like some other high-end phone models, the Essential mobile doesn't have a headphone jack. In addition to its smartphone, Essential announced Home, a smart home hub. It runs on Ambient OS, an operating system that Essential hopes will become the Android of the IoT world.

Home is designed to tie together all the disparate protocols now in the space -- SmartThings, HomeKit, Nest and others -- as well as the various digital assistants -- Alexa, Siri and Google Assistant -- into a seamless user experience.

"I like that Rubin announced both the new phone and the home hub," said Patrick Moorhead, principal analyst at Moor Insights and Strategy.

"It reinforces that the company isn't just a point player, and that matters to distribution channels," he told TechNewsWorld.

Tough Road Ahead:

Despite the quality of its build and some intriguing features, the Essential Phone likely faces a tough road ahead. "I have some doubts about the impact it can have without a big brand behind it," said Bob O'Donnell, chief analyst at Technalysis Research.

"It'll appeal to tech folks who want the coolest and latest and greatest, but I don't see it becoming a mainstream product, so I think it will be challenged," he told TechNewsWorld. The audience for the Essential Phone may be limited, said Kevin Krewell, a principal analyst at Tirias Research.

"It seems to appeal to people who are suspicious of Google's use of their data," he told TechNewsWorld. "It's also going to appeal to the tech elite who want something a little different." From a hardware perspective, the Essential Phone looks very good, Krewell said.

"The edge-to-edge screen is impressive and the materials are top notch -- but the difference is the ecosystem and distribution channels the big companies have," he pointed out. "I'm skeptical that it can make a significant impact. While the tech community is interested in it because it's Andy Rubin, the larger market will not know who Andy Rubin is."

Pushing Innovation:

There are those who have a more sanguine view of Essential's prospects, however. "If the new phone delivers on everything it promises, I believe it can compete," Moorhead said. "It's vital, though, that there's a very long road map of modules to connect," he added.
The going will be tough for Essential, when you consider the money and marketing muscle that Apple, Samsung and Google have, Moorhead acknowledged.

"Then again, Rubin has considerable resources of his own and a reputation that overshadows at least some of the competition. If any entrepreneur could pull this off, Rubin can," he said. Essential's assumption that there's room for true innovation at the top of the smartphone market is appealing, said Charles King, the principal analyst at Pund-IT.

"The vendors in that space, particularly Apple, have been content to become providers of incremental improvements rather than forward-looking visionaries," he told TechNewsWorld.
"If Rubin forces competitors to dig deeper," King said, "so much the better for consumers and the industry."

Great news for technology lovers!

Please, don’t forget to share!


Fuente: www.technewsworld.com
SHARE
TWEET
To comment you must log in with your account or sign up!
Featured content