Lego unveils its first disabled figure

32.14% credibility
 
Related

Japan s Cat Island Asks Internet For Food, Gets More Than They Can Store

Stuff
288 points

The schoolboy, 16, who will live with a Russian porn star in a hotel for a month

Stuff
3170 points



Most recent

NYPD to Google: Stop revealing the location of police checkpoints

Technology news
88 points

Facebook is thinking about removing anti-vaccination content

Technology news
76 points

Bone discovery at the Vatican prompts family to demand answers

About everything
100 points

Woman asks neighbor s son why he visits her grandma 5 times a day: She ll never forget his answer

Amazing histories
80 points

Home Alone and Google together

La Mejor Publicidad
92 points

People were told to ignore the 'ugly' lonely cat, see what happens when a man defies everyone

Amazing histories
134 points

New study says that colored bird eggs come from dinosaurs

Technology news
162 points

Man who murdered over 70 serial killers, now walks free

You have to know
158 points

This things could help you to prevent prostate cancer

Health at home
86 points

Squirrel knocks on family window every day: years later they realize what she s trying to show them

Amazing histories
102 points
SHARE
TWEET
The Danish toymaker has unveiled its first ever disabled minifigure on Thursday. The figure of a hat-wearing boy in a wheelchair was first spotted at the Nuremberg international toy fair in Germany and featured on fan blogs.

Lego unveils its first disabled figure

The company later confirmed the tiny wheelchair will be part of a new Lego CITY set that will come out in June.
Lego and other toymakers have been under pressure for some time to introduce toys that reflect real life.

Online campaign #ToyLikeMe has called on the company to produce figures that represent disabled children. Its online petition accumulated over 20,000 signatures.

"We've got genuine tears of joy right now," the campaign organizers said after the new toys were unveiled.
The new set appears to show a scene in a park, with figures of children in playground.

The company made 60 billion Lego pieces in 2014. Its sales across Europe, the Americas and Asia grew strongly thanks to the success of The Lego Movie. Sales grew 18% in the first half of 2015, following 15% growth in 2014.
The family-owned business became the biggest toymaker in the world in terms of revenue and profit in 2014, beating its rival Mattel.

Fuente: money.cnn.com
SHARE
TWEET
To comment you must log in with your account or sign up!
Featured content